Know who to call first.
Seven16 Activator turns short, vertical-specific surveys into scored commercial insurance prospects — so producers know who is worth their time, why they matter, and what to say next.
The survey is not the sale. It is the signal — and the signal tells you how to follow up. See what a signal is →
Four done-for-you packs live today — Commercial Trucking, Restaurant & Food Service, HVAC & Mechanical Contractors, and a DOT Carrier scorecard. More verticals on the roadmap.
Most commercial prospecting starts with too little context.
A trucking company, restaurant owner, or HVAC contractor may agree to talk, but the agent still has to spend the first call figuring out what the business does, what coverage they have, what they are worried about, and whether there is real urgency. Seven16 Activator gives agents a better starting point.
From survey response to sales action.
Seven16 Activator combines vertical-specific prospect surveys with scoring, follow-up briefs, activation stages, and dashboard visibility. Agents can see who completed a survey, which prospects are urgent, what to say next, and whether the opportunity is moving. This is not a generic lead form — it is a commercial insurance prospect activation workflow.
The survey is not the sale. It is the signal.
A completed survey does not hand you a quote or an appointment. It hands you a read on who is worth a conversation, why they matter, and what to say next. Activator helps producers detect commercial insurance buying signals before the prospect is ready to formally shop — so you follow up with context instead of a cold open.
Ten components, coordinated end-to-end.
A pack is not just a survey. Each vertical activation pack ships with everything an agent needs to launch a campaign, follow up with intelligence, and track activation to bound business.
Why not just use a form builder?
Form builders collect answers. Seven16 Activator gives commercial agents a vertical campaign — coordinated end-to-end. Generic tools cannot replicate insurance-native scoring formulas, ACORD-mapped pipeline stages, or TCPA-aware compliance gates without years of domain expertise.
A simple workflow that makes the first conversation sharper.
Choose the vertical survey.
Select the survey that matches the prospect's business: trucking, restaurant/food service, or HVAC/mechanical contracting.
Send the agent-branded link.
Share the survey by email, text, LinkedIn message, QR code, website, referral follow-up, or renewal campaign.
The prospect answers 7 practical questions.
The questions are written in plain business language and focus on operation type, coverage concerns, loss history, pain point, and urgency.
Seven16 Activator scores the response.
The system evaluates coverage risk, buyer intent, fit, and lead priority instead of relying on one generic score.
The agent receives a follow-up brief.
The agent sees the prospect's result, pain point, urgency, top signals, suggested opening angle, discovery questions, and next recommended action.
The prospect moves through activation stages.
Track whether the prospect was contacted, booked a review, showed for the review, requested a quote, bound coverage, moved to nurture, or was lost.
The dashboard shows what is working.
Agents and admins see where the process is converting and where it is getting stuck.
Survey completion is not the finish line.
A completed survey is only useful if it leads to action. Seven16 Activator tracks the stages that matter after the prospect submits their answers — giving agents and agency leaders visibility into whether the survey program is producing real pipeline movement, not just form submissions.
Built for the commercial classes agents actually want to write.
Each survey is designed around a specific commercial vertical and captures signals that help agents prioritize, prepare, and follow up with relevance.
See which prospects need action now.
Seven16 Activator gives agents a practical view of survey activity, hot prospects, follow-up status, and pipeline movement. If hot prospects are waiting too long for follow-up, the system flags it.
See which agents are turning survey interest into production activity.
For agency leaders, wholesalers, MGAs, and program teams, Seven16 Activator provides visibility into agent adoption and prospect activation. See which agents are sending surveys, which verticals are working, where prospects are getting stuck, and which agents may need coaching.
Give producers the opening angle before they call.
Every completed survey can generate a follow-up brief that helps the agent start with relevance instead of a generic pitch.
Make the prospect warmer before the review.
When a prospect books a review, Seven16 Activator can support the next step with confirmation, what-to-expect messaging, vertical-specific checklists, and reminders that help reduce no-shows and improve the quality of the call.
Know who to call first — starting with one vertical.
Pick the class you already want to grow. Share the survey. Each completion comes back scored and prioritized, with a recommended next step — so you know who matters, why, and what to say. Add your name and we’ll email you the moment access opens.
Seven16 Activator is designed for commercial insurance prospecting and activation. It is not a quote, underwriting decision, or coverage determination tool.